Many people have a love/hate relationship with technology, and especially their phones. They love the convenience they provide; they dislike how much time they spend staring at their screen. They love the ingenious apps that can seemingly do anything and everything these days; they dislike the more sinister side of the apps, which can include an overreach of liberties. There can be privacy concerns, especially since there have been instances of data breaches and companies giving their users more than they bargained for.

While there are times when an app requires certain pieces of data in order to work well, some companies take things too far. They invade the users’ privacy for their own gain. Consumers know that they’ll have to relinquish some of their privacy if they’re going to use the best apps, but they don’t want to relinquish everything. There is nobody that would consent to an app listening in on their phone conversations or tracking their movements even when the app was not in use.

This type of user mentality has led to a huge rise in conversations surrounding privacy in recent years. Now, companies that want to have a trusting relationship with their users how to outlay what personal information they’re collecting, how they’re doing it, and what that information will be used for.

For these reasons and more, app developers have to communicate with their users and build trust. Learn more about this by checking out the infographic from the University of Alabama Birmingham below.

Infographic design by University of Alabama Birmingham University of Alabama Birmingham