Top 5 Mistakes Made By Online Marketers

Top 5 Mistakes Made By Online Marketers

Burying the lead: If your reader only took away one message from your content, what would it be?  Say it upfront.  Holding the Big Reveal until the end may work in suspense novels but it’s not doing YOU any favors.  You lose a reader far too quickly these days and...
What to look for in a ghostwriter

What to look for in a ghostwriter

As with everything in the age of information, the profession of ghostwriting has evolved drastically in the last couple decades. Ghostwriters were once an elite group of talented poetic linguists with skill that was largely used for stories, autobiographies and...